Funnel

Per-step viewers and completers from PostHog, joined to the cohort lane order. Drop-off shows the ratio of viewers who reach the next step — not viewed − completed, which understates conversion on steps where users complete asynchronously.

Cohort

About to start Already on GLP-1

Window

7d 30d 90d

Already on GLP-1 · last 90 days · choice_selected[step_id=journey_status].choice = 'already_on_glp1'

Step	Viewers	Completers	View → next
Welcome `welcome`	1102	1529	100% +226
Sign In `sign_in`	1328	30	0.5% −1321
AI Consent `ai_consent`	7	7	0.0% −7
Name Input `name_input`	0	0	— 0
Name Affirmation `name_affirmation`	0	0	— +1545
Journey Status `journey_status`	1545	1542	100% −4
Journey Affirmation `journey_affirmation`	1541	1519	96.7% −51
Medication Selection `medication_selection`	1490	1469	98.6% −21
Dose Selection `dose_selection`	1469	1461	97.1% −43
Frequency Selection `frequency_selection`	1426	1419	100% +15
Notifications Permission `notifications_permission`	1441	1433	92.1% −114
Injection Day Selection `injection_day_selection`	1327	1324	100% +117
Schedule Time `schedule_time`	1444	1430	97.2% −40
Last Injection Date `last_injection_date`	1404	1378	100% +16
Gender Selection `gender_selection`	1420	1416	100% −5
Birthday `birthday_picker`	1415	1406	99.3% −10
Height `height`	1405	1404	100% −1
Weight `weight`	1404	1391	99.0% −14
Weight Goal `weight_goal`	1390	1390	97.8% −31
Goal Weight `goal_weight`	1359	1350	99.3% −9
Weight Pace `weight_pace`	1350	1346	100% +27
Weight Goal Affirmation `weight_goal_affirmation`	1377	1376	100% −1
Activity Level `activity_level`	1376	1374	100% −2
HealthKit Benefits `healthkit_benefits`	1374	1360	0.0% −1374
Tracking Style (flag: trackingStyleQuestion) `tracking_style`	0	0	— 0
Tracking Affirmation (flag: trackingStyleQuestion) `tracking_affirmation`	0	0	— +1360
Plan Preview `plan_preview`	1360	1351	2.0% −1333
App Store Review (flag: reviewPromptEnabled) `app_store_review`	27	27	100% +17
Completion `completion`	44	19	— —

Notes

View → next is the ratio of users who viewed this step and also viewed the immediately-next step in the cohort lane. The terminal step shows —. Steps where ≥95% of viewers progress render in slate; 80–95% in amber; below 80% in red.
Cohort split is derived from the user's onboarding.choice_selected event on the journey_status step (properties.choice). Users who drop off before that step are unattributed and fall out of both cohorts — their events appear under neither lane.
Numbers are de-duplicated by distinct_id, so a user re-entering the same step within the window counts once.