Funnel

Per-step viewers and completers from PostHog, joined to the cohort lane order. Drop-off shows the ratio of viewers who reach the next step — not viewed − completed, which understates conversion on steps where users complete asynchronously.

Cohort

About to start Already on GLP-1

Window

7d 30d 90d

Already on GLP-1 · last 90 days · choice_selected[step_id=journey_status].choice = 'already_on_glp1'

Step	Viewers	Completers	View → next
Welcome `welcome`	606	604	87.3% −77
Sign In `sign_in`	529	50	17.0% −439
AI Consent `ai_consent`	90	90	1.1% −89
Name Input `name_input`	1	1	100% 0
Name Affirmation `name_affirmation`	1	1	100% +656
Journey Status `journey_status`	657	650	98.9% −7
Journey Affirmation `journey_affirmation`	650	640	96.6% −22
Medication Selection `medication_selection`	628	618	98.4% −10
Dose Selection `dose_selection`	618	613	99.2% −5
Frequency Selection `frequency_selection`	613	608	99.2% −5
Notifications Permission `notifications_permission`	608	605	92.6% −45
Injection Day Selection `injection_day_selection`	563	561	100% +45
Schedule Time `schedule_time`	608	603	99.2% −5
Last Injection Date `last_injection_date`	603	588	100% +1
Gender Selection `gender_selection`	604	601	100% −3
Birthday `birthday_picker`	601	597	99.3% −4
Height `height`	597	597	100% 0
Weight `weight`	597	584	97.8% −13
Weight Goal `weight_goal`	584	583	98.5% −9
Goal Weight `goal_weight`	575	575	100% 0
Weight Pace `weight_pace`	575	573	100% +6
Weight Goal Affirmation `weight_goal_affirmation`	581	580	100% −1
Activity Level `activity_level`	580	576	99.3% −4
HealthKit Benefits `healthkit_benefits`	576	569	0.0% −576
Tracking Style (flag: trackingStyleQuestion) `tracking_style`	0	0	— 0
Tracking Affirmation (flag: trackingStyleQuestion) `tracking_affirmation`	0	0	— +569
Plan Preview `plan_preview`	569	565	8.4% −521
App Store Review (flag: reviewPromptEnabled) `app_store_review`	48	48	97.9% −1
Completion `completion`	47	1	— —

Notes

View → next is the ratio of users who viewed this step and also viewed the immediately-next step in the cohort lane. The terminal step shows —. Steps where ≥95% of viewers progress render in slate; 80–95% in amber; below 80% in red.
Cohort split is derived from the user's onboarding.choice_selected event on the journey_status step (properties.choice). Users who drop off before that step are unattributed and fall out of both cohorts — their events appear under neither lane.
Numbers are de-duplicated by distinct_id, so a user re-entering the same step within the window counts once.