Funnel
Per-step viewers and completers from PostHog, joined to the cohort
lane order. Drop-off shows the ratio of viewers who reach the next
step — not viewed − completed,
which understates conversion on steps where users complete
asynchronously.
Cohort
Already on GLP-1 · last 7 days ·
choice_selected[step_id=journey_status].choice = 'already_on_glp1'
| Step | Viewers | Completers | View → next | Funnel |
|---|---|---|---|---|
| Welcome welcome | 69 | 69 | 87.0% −9 | |
| Sign In sign_in | 60 | 4 | 0.0% −60 | |
| AI Consent ai_consent | 0 | 0 | — 0 | |
| Name Input name_input | 0 | 0 | — 0 | |
| Name Affirmation name_affirmation | 0 | 0 | — +69 | |
| Journey Status journey_status | 69 | 69 | 100% 0 | |
| Journey Affirmation journey_affirmation | 69 | 69 | 100% 0 | |
| Medication Selection medication_selection | 69 | 68 | 98.6% −1 | |
| Dose Selection dose_selection | 68 | 68 | 100% 0 | |
| Frequency Selection frequency_selection | 68 | 67 | 95.6% −3 | |
| Notifications Permission notifications_permission | 65 | 65 | 95.4% −3 | |
| Injection Day Selection injection_day_selection | 62 | 62 | 100% +5 | |
| Schedule Time schedule_time | 67 | 67 | 100% 0 | |
| Last Injection Date last_injection_date | 67 | 63 | 97.0% −2 | |
| Gender Selection gender_selection | 65 | 65 | 100% 0 | |
| Birthday birthday_picker | 65 | 65 | 100% 0 | |
| Height height | 65 | 65 | 100% 0 | |
| Weight weight | 65 | 64 | 98.5% −1 | |
| Weight Goal weight_goal | 64 | 64 | 98.4% −1 | |
| Goal Weight goal_weight | 63 | 63 | 100% 0 | |
| Weight Pace weight_pace | 63 | 63 | 100% +1 | |
| Weight Goal Affirmation weight_goal_affirmation | 64 | 64 | 100% 0 | |
| Activity Level activity_level | 64 | 64 | 100% 0 | |
| HealthKit Benefits healthkit_benefits | 64 | 63 | 0.0% −64 | |
| Tracking Style
(flag: trackingStyleQuestion)
tracking_style | 0 | 0 | — 0 | |
| Tracking Affirmation
(flag: trackingStyleQuestion)
tracking_affirmation | 0 | 0 | — +63 | |
| Plan Preview plan_preview | 63 | 63 | 6.3% −59 | |
| App Store Review
(flag: reviewPromptEnabled)
app_store_review | 4 | 4 | 100% 0 | |
| Completion completion | 4 | 0 | — — | |
Notes
- View → next is the ratio of
users who viewed this step and also viewed the immediately-next
step in the cohort lane. The terminal step shows
—. Steps where ≥95% of viewers progress render in slate; 80–95% in amber; below 80% in red. -
Cohort split is derived from the user's
onboarding.choice_selectedevent on thejourney_statusstep (properties.choice). Users who drop off before that step are unattributed and fall out of both cohorts — their events appear under neither lane. -
Numbers are de-duplicated by
distinct_id, so a user re-entering the same step within the window counts once.