Funnel

Per-step viewers and completers from PostHog, joined to the cohort lane order. Drop-off shows the ratio of viewers who reach the next step — not viewed − completed, which understates conversion on steps where users complete asynchronously.

Cohort

About to start Already on GLP-1

Window

7d 30d 90d

Already on GLP-1 · last 30 days · choice_selected[step_id=journey_status].choice = 'already_on_glp1'

Step	Viewers	Completers	View → next
Welcome `welcome`	284	489	100% +133
Sign In `sign_in`	417	5	0.2% −416
AI Consent `ai_consent`	1	1	0.0% −1
Name Input `name_input`	0	0	— 0
Name Affirmation `name_affirmation`	0	0	— +487
Journey Status `journey_status`	487	488	100% 0
Journey Affirmation `journey_affirmation`	487	483	97.7% −11
Medication Selection `medication_selection`	476	474	100% −2
Dose Selection `dose_selection`	474	472	95.1% −23
Frequency Selection `frequency_selection`	451	449	100% +10
Notifications Permission `notifications_permission`	461	458	91.3% −40
Injection Day Selection `injection_day_selection`	421	421	100% +42
Schedule Time `schedule_time`	463	460	96.3% −17
Last Injection Date `last_injection_date`	446	439	100% +3
Gender Selection `gender_selection`	449	449	100% −1
Birthday `birthday_picker`	448	446	99.3% −3
Height `height`	445	446	100% +1
Weight `weight`	446	446	100% −1
Weight Goal `weight_goal`	445	445	96.9% −14
Goal Weight `goal_weight`	431	423	98.1% −8
Weight Pace `weight_pace`	423	421	100% +12
Weight Goal Affirmation `weight_goal_affirmation`	435	435	100% 0
Activity Level `activity_level`	435	435	100% 0
HealthKit Benefits `healthkit_benefits`	435	431	0.0% −435
Tracking Style (flag: trackingStyleQuestion) `tracking_style`	0	0	— 0
Tracking Affirmation (flag: trackingStyleQuestion) `tracking_affirmation`	0	0	— +431
Plan Preview `plan_preview`	431	427	0.0% −431
App Store Review (flag: reviewPromptEnabled) `app_store_review`	0	0	— +13
Completion `completion`	13	13	— —

Notes

View → next is the ratio of users who viewed this step and also viewed the immediately-next step in the cohort lane. The terminal step shows —. Steps where ≥95% of viewers progress render in slate; 80–95% in amber; below 80% in red.
Cohort split is derived from the user's onboarding.choice_selected event on the journey_status step (properties.choice). Users who drop off before that step are unattributed and fall out of both cohorts — their events appear under neither lane.
Numbers are de-duplicated by distinct_id, so a user re-entering the same step within the window counts once.