Funnel

Per-step viewers and completers from PostHog, joined to the cohort lane order. Drop-off shows the ratio of viewers who reach the next step — not viewed − completed, which understates conversion on steps where users complete asynchronously.

Cohort

About to start Already on GLP-1

Window

7d 30d 90d

Already on GLP-1 · last 30 days · choice_selected[step_id=journey_status].choice = 'already_on_glp1'

Step	Viewers	Completers	View → next
Welcome `welcome`	544	544	88.8% −61
Sign In `sign_in`	483	12	0.4% −481
AI Consent `ai_consent`	2	2	0.0% −2
Name Input `name_input`	0	0	— 0
Name Affirmation `name_affirmation`	0	0	— +563
Journey Status `journey_status`	563	558	99.1% −5
Journey Affirmation `journey_affirmation`	558	550	96.8% −18
Medication Selection `medication_selection`	540	531	98.3% −9
Dose Selection `dose_selection`	531	528	99.4% −3
Frequency Selection `frequency_selection`	528	524	99.2% −4
Notifications Permission `notifications_permission`	524	521	93.1% −36
Injection Day Selection `injection_day_selection`	488	487	100% +36
Schedule Time `schedule_time`	524	520	99.2% −4
Last Injection Date `last_injection_date`	520	506	100% 0
Gender Selection `gender_selection`	520	518	100% −2
Birthday `birthday_picker`	518	514	99.2% −4
Height `height`	514	514	100% 0
Weight `weight`	514	501	97.5% −13
Weight Goal `weight_goal`	501	501	98.4% −8
Goal Weight `goal_weight`	493	493	100% 0
Weight Pace `weight_pace`	493	491	100% +6
Weight Goal Affirmation `weight_goal_affirmation`	499	498	100% −1
Activity Level `activity_level`	498	496	100% −2
HealthKit Benefits `healthkit_benefits`	496	489	0.0% −496
Tracking Style (flag: trackingStyleQuestion) `tracking_style`	0	0	— 0
Tracking Affirmation (flag: trackingStyleQuestion) `tracking_affirmation`	0	0	— +489
Plan Preview `plan_preview`	489	487	2.7% −476
App Store Review (flag: reviewPromptEnabled) `app_store_review`	13	13	100% 0
Completion `completion`	13	1	— —

Notes

View → next is the ratio of users who viewed this step and also viewed the immediately-next step in the cohort lane. The terminal step shows —. Steps where ≥95% of viewers progress render in slate; 80–95% in amber; below 80% in red.
Cohort split is derived from the user's onboarding.choice_selected event on the journey_status step (properties.choice). Users who drop off before that step are unattributed and fall out of both cohorts — their events appear under neither lane.
Numbers are de-duplicated by distinct_id, so a user re-entering the same step within the window counts once.